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Creating Email Campaigns

Learn how to create effective email campaigns.

Campaign Types​

Regular Campaign​

One-time email to a list.

Automated Campaign​

Triggered by user actions.

A/B Test Campaign​

Test variations for optimization.

RSS Campaign​

Automatic content from RSS feeds.

Creating a Campaign​

Step 1: Basic Setup​

  1. Go to Email Marketing → Campaigns
  2. Click + Create Campaign
  3. Enter:
    • Campaign name
    • Subject line
    • Preview text
    • Sender name/email

Step 2: Select Recipients​

Choose your audience:

  • Subscriber lists
  • Segments
  • Tags
  • Individual contacts

Step 3: Design Email​

Using the Editor:

  • Drag and drop blocks
  • Add text, images, buttons
  • Insert personalization
  • Preview on desktop/mobile

Using Templates:

  • Browse template library
  • Select and customize
  • Save as new template

Step 4: Review & Send​

  1. Preview email
  2. Send test email
  3. Check spam score
  4. Schedule or send immediately

Email Editor​

Content Blocks​

  • Text - Paragraphs and headings
  • Image - Photos and graphics
  • Button - Call-to-action
  • Divider - Visual separator
  • Social - Social media icons
  • Video - Embedded video
  • HTML - Custom code

Personalization​

Insert dynamic content:

  • {{first_name}} - Contact's first name
  • {{company}} - Company name
  • {{custom_field}} - Any custom field

Mobile Optimization​

  • Automatic responsive design
  • Mobile preview
  • Touch-friendly buttons

Scheduling​

Send Options​

  • Send Now - Immediate delivery
  • Schedule - Specific date/time
  • Smart Send - Optimal time per recipient

Time Zone​

Campaigns sent in recipient's local time.

After Sending​

Tracking​

Monitor in real-time:

  • Delivered count
  • Opens
  • Clicks
  • Bounces
  • Unsubscribes

Reports​

Detailed analytics after 24 hours.

Next: Email Templates →