Rank Tracker
Track your keyword positions and monitor ranking changes.
Setting Up Tracking
- Go to SEO Tools → Rank Tracker
- Enter website URL
- Add keywords to track
- Select target country
- Click Check Rankings
Supported Countries
- United States
- United Kingdom
- Canada
- Australia
- India
- Germany
- France
- Spain
- Italy
- Brazil
- Japan
- Singapore
Summary Statistics
Overview Metrics
| Metric | Description |
|---|---|
| Total Keywords | Keywords being tracked |
| Ranking | Keywords with positions |
| Not Ranking | Keywords not in top 100 |
| Improved | Moved up in rankings |
| Declined | Moved down in rankings |
| Stable | No position change |
Position Stats
- Average ranking position
- Top 3 rankings count
- Page 1 rankings count
SERP Features
Track feature appearances:
- Local pack presence
- Featured snippet captures
- People Also Ask inclusion
- Video pack results
- Shopping results
Ranking Visualization
Position History
Line chart showing:
- Position over time
- Trend direction
- Historical comparison
Position Distribution
Bar chart showing keywords in:
- Positions 1-3 (top results)
- Positions 4-10 (page 1)
- Positions 11-20 (page 2)
- Positions 21-50
- Positions 51-100
- Not ranking
Keyword Details
For each keyword:
| Data | Description |
|---|---|
| Current Rank | Today's position |
| Previous Rank | Last check position |
| Change | Up/down/stable indicator |
| Page | Which SERP page |
| URL | Ranking page URL |
| Title | Page title shown |
| Snippet | Meta description shown |
| Search Volume | Monthly searches |
| Featured Snippet | Yes/No |
| Local Pack | Yes/No |
Not-Ranking Keywords
Competitor Intelligence
For keywords you don't rank for:
- Top 5 competitors ranking
- Their positions
- Their URLs
- Gap analysis
Suggestions
- Long-tail alternatives
- Related opportunities
- Content recommendations
Competitor Analysis
Overall Competitors
Across all tracked keywords:
- Competitor domains
- Average position
- Keywords they outrank you
- Their keyword list
- Competitive strength
Tracking Schedule
Check Frequency
- Manual checks anytime
- Scheduled weekly checks
- Position change alerts
Historical Data
- 30-day history
- 90-day trends
- Year-over-year comparison
Best Practices
Keyword Selection
- Track most important keywords
- Include brand terms
- Add competitor keywords
- Mix head and long-tail terms
Monitoring
- Check weekly minimum
- Note algorithm updates
- Track seasonal patterns
- Document content changes
Action Items
- Optimize declining keywords
- Protect top positions
- Target near-wins (positions 11-20)
Next: Backlink Analysis →