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Content Gap Analysis

Comprehensive comparison between your site and competitors.

Running Analysis

  1. Go to SEO ToolsContent Gap
  2. Enter:
    • Your website URL
    • Competitor website URL
    • Target keyword
  3. Click Analyze
  4. Wait for comparison (2-6 minutes)

Executive Summary

Overall Assessment

  • SEO score (0-100)
  • Rating (Excellent/Good/Needs Improvement/Poor)
  • Current ranking status
  • Search intent classification
  • Competitive status

Issues Overview

  • Critical issues count
  • High priority issues
  • Total issues identified
  • Top issues to fix

Technical SEO Comparison

On-Page SEO

ElementYour SiteCompetitor
Title TagContent & lengthContent & length
Meta DescriptionContent & lengthContent & length
H1 TagsCount & contentCount & content
H2/H3 TagsStructureStructure
ImagesCount & alt textCount & alt text
LinksInternal/ExternalInternal/External
SchemaTypes presentTypes present

Performance Comparison

MetricYour SiteCompetitor
Mobile Score0-1000-100
Desktop Score0-1000-100
LCPTime (s)Time (s)
CLSScoreScore
TBTTime (ms)Time (ms)

Content Analysis

Content Metrics

MetricComparison
Word CountYou vs them
ReadabilityScore comparison
Keyword DensityPercentage
Keyword PlacementTitle, meta, H1

Content Quality

  • Depth of coverage
  • Topic completeness
  • User intent match

SERP Intelligence

Current Rankings

  • Your position for keyword
  • Competitor position
  • Gap to close

Search Intent

  • Primary intent detected
  • Secondary intents
  • Confidence score

SERP Features

Features present in results:

  • Knowledge graph
  • AI Overview
  • Featured snippets
  • People Also Ask
  • Videos
  • Local pack
  • Ads

Top Competitors

Positions 1-10 analysis:

  • Domain
  • Position
  • Title
  • URL

Competitive Analysis

Your Strengths

Areas where you outperform:

  • Better metrics
  • More content
  • Technical advantages

Areas to Improve

Where competitor wins:

  • Content gaps
  • Technical issues
  • Missing elements

Competitive Advantage

Overall positioning statement and strategy

Content Gaps

Topic Opportunities

Topics competitor covers that you don't:

  • Topic name
  • Priority level
  • Opportunity description
  • Content recommendation

Missing Sections

Content sections to add:

  • Section topic
  • Why it matters
  • Implementation guide

Issues Breakdown

By Priority

Critical Issues:

  • Must fix immediately
  • Blocking rankings
  • Major problems

High Priority:

  • Address this week
  • Significant impact
  • Quick improvements

Medium Priority:

  • Plan for month
  • Moderate impact
  • Optimization tasks

Low Priority:

  • Long-term items
  • Minor improvements
  • Nice to have

Action Plan

Immediate (1-2 weeks)

Critical fixes:

  • Specific tasks
  • Expected impact
  • Effort level

Short-term (1 month)

Important improvements:

  • Content additions
  • Technical fixes
  • Optimization tasks

Long-term (2-3 months)

Foundational work:

  • Major content projects
  • Technical overhauls
  • Competitive positioning

AI-Powered Report

Generated Analysis

Comprehensive insights:

  • Strategic recommendations
  • Detailed explanations
  • Priority guidance

Export Options

  • Download full report
  • Share with team
  • Track progress

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